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Guides, Processes, & Playbooks

I’ve developed a library of tools, frameworks, and visual guides that help teams work smarter, stay aligned, and deliver user-centered products. These resources blend UX best practices with behavior change science and practical, real-world application—giving product, design, and engineering teams a shared foundation for decision-making and innovation.

Gamification Guides

Practical guides for applying game design principles to digital health products, grounded in the Octalysis model and behavior change science.

The 8 Core Drives of Motivation

How they influence behavior and engagement

Player Types & Experience Phases

Designing for different user mindsets

Game Techniques List

Proven methods to boost retention and satisfaction

Practical Applications

Turning theory into real-world product strategies

Why It Matters

These frameworks help product teams design experiences that keep users engaged, motivated, and coming back—by tapping into the science of what makes activities rewarding.

UX Process & Documentation

Clear, adaptable UX process visuals and documentation designed to align cross-functional teams from day one.

Double Diamond Design Thinking

A quick visual guide showing how design thinking drives better product outcomes.

UX Design Process

Our blueprint for turning ideas into user-ready products.

 

UX Research Process

A streamlined playbook for translating research into design improvements.

Measuring UX Performance

How to track UX success, from user feedback to metrics that connect design to business impact.

Why It Matters

These resources give everyone—from designers to stakeholders—a shared map of how great products are built, reducing rework and keeping projects on track.

Product principle decks and decision-making guides

Foundational guidelines to ensure every design decision aligns with product goals and user needs.

Product Design Principles

A north star for design and development teams

Decision-Making Framework

Balancing business priorities with user value in a complex platform

Alignment
Tools

Visuals and decks for keeping stakeholder objectives aligned

Strategic Vision Concept Demo

Long-term thinking that guides day-to-day product work

Why It Matters

These principles and guides help teams prioritize what matters most—ensuring every feature supports both the product vision and real user outcomes.

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